VREID is now pleased to announce their exciting and unique partnership with the Sogndal Football Club! The club has for many years been known for developing and cultivating extraordinary talent, as the men’s team currently plays in first division, the second tier of the Norwegian football league system.

Now, Sogndal Football Club is paying tribute to the band that has brought Sognametal to the whole world, by putting the logo of metal veterans and forefathers VREID on the chest of player’s uniforms for this upcoming season. The concept of a football club choosing to use the space to pay tribute to local heroes is very unusual, breaking typical partnership traditions, but Sogndal is no ordinary club. The collaboration oozes local patriotism as it champions two of the region’s prime exports – football and metal. In addition, head coach and former professional player Eirik Bakke (Leeds United) has himself played football with members of VREID, bringing this collaboration full circle .

“Having our logo on the chest on Sogndal football’s kit is an honor that is very rare,” VREID bassist Jarle ‘Hvall’ Kvåle pridefully exclaims. “This football club has been hammered into our hearts since growing up. This is the club that was our whole childhood and youth, and it is with favorite teams as with favorite bands, it is love for life.”

On April 30th, VREID will release their brand new album and movie ‘Wild North West’. Watch the latest single “Spikes of God” below.